How Manufacturing Company can Use SMS For Operation, Sales & Efficiency

The manufacturing industry is certainly the economic backbone of any country. The growth rate of country’s GDP highly depends on this sector, and it gives the immense boost to the economy. If we talk about Nigerian manufacturing sector, it is evolving faster than it can be imagined despite the turbulent economic situation, foreign exchange among others. To carve a niche in the sector, there is a need to do things diffrently and this can be achieved thru SMS messaging.

ediarosms messaging solutions can be used in manufacturing to provide reliable and timeouts notifications of serious system/framework issues such as downtime and changes in security status to both customers and clients. In addition it can also be used as a preventative measure for these issues. Introduce SMS technology to increase efficiency, speed and availability in your company.

SMS sending and receiving will be an easy and effective method to improve corporate communication within and of your company. SMS functionality offers excellent solutions and services both to you and your customers, partners, suppliers and other stakeholders. Then SMS sending and receiving will be an easy and effective method to improve corporate communication within and outside of your company. Infact, you can say through Bulk SMS technology now communication can be possible between men and machines.


Ways To Use Bulk SMS in Manufacturing Company for effective operations

Timely messages ensure that your manufacturing operations run like clockwork. Sometimes even the smallest things can stop big businesses dead in their tracks. A worn bearing that kills a motor—a late employee that holds up an assembly line—or a missing component that shuts down production. They’re small problems, but if you don’t get in front of them, your manufacturing operations will fall behind.

That’s why more and more manufacturers are deploying SMS in their businesses. SMS provides a powerful solution for managing everything from supply chains to production lines to staff schedules. It’s fast—nearly instantaneous. Cost effective—at just few naira per message. And it’s easy to get started with ediarosms text messaging platforms. How SMS Can Improve Manufacturing organisation effectiveness of internal operations

  • Text messages provide the fastest solution for sending time-critical alerts, from outage notifications to low-inventory warnings, so that you can keep your production lines humming
  • Integrate SMS with your supply chain management (SCM) system to automatcally send new orders to vendors, track deliveries, and seamlessly manage logistics across your supply chain
  • Automating your procurement and administrative workflows will reduce your costs and give you new economies of scale
  • Two-way SMS helps you manage staff rosters by easily sending shift reminders, open-shift notifications, and schedule confirmations, so that your employees and business stay on schedule
  • Improve cross-team collaboration among manufacturing workers, technicians, and enterprise staff all over the world
  • Bulk SMS is a great solution for sending human resources messages and other employee communications to manufacturing staff who don’t have consistent access to computers or email
  • Text marketing unlocks a new channel for introducing products, promoting them to customers, and driving sales growth
  • Two-factor authentication gives you a cost-effective method for managing security and giving staff, vendors, and contractors access to manufacturing and enterprise systems



Ways To Use Bulk SMS For Manufacturing Industry To Grab Serious Attention

1. Product Launches
What does a manufacturing industry do? It “manufactures” products. Well, so getting around new products now and then isn’t that hard.

What better a way to let your current customers know about the latest product launch than an SMS right to their inboxes?

In fact it’s a strategy that’s being used for quite some time now, almost every company out there which uses SMS marketing even remotely makes use of “product launch” SMS(s).


2. Communication Problems
In this specific industry, it’s not hard for certain batches, or even individual products to go wrong.
That’s a total possibility. But then it becomes almost impossible for you to track your customer down and let them know that the batch defects.

There is no better sense of trust for a consumer than an SMS from the company, letting them know that the certain product isn’t in the right conditions. (Obviously, you’d have to get them a replacement, but the ROI on this kind of action will just skyrocket your brand, and that’s for sure!)


3. Coupons
Manufacturing products? Meaning you definitely will have to sell them, right? And nothing attracts customers better than discount or any other type of “coupon” codes.

They might not be checking their Emails everyday, but who would ignore a “50% off discount coupon” lying in their inboxes waiting for them!

You can use various kinds of coupons, a discount voucher, a “conditioned” coupon (buy 2 get 1 free), or a futuristic coupon which offers discounts not on the next purchase, but on the purchase after that.

This ensures 2 sales for you, the first to get the coupon, and the second to use that coupon.

Also Read: How your e-commerce store can benefit with bulk SMS marketing?

4. Extra Purchases
A person who bought your product A, might also be interested in product B, they might just not know it yet! So a simple SMS letting them know that you’ve got another product to accompany your earlier product is one of the best ways to boost your sales.

Read More: How to Promote your Business with SMS Marketing
For e.g.,. a certain kind of cereal might taste best with a certain kind of milk, butter or anything else. You can even combine Airplanes to specific wings if you wish to, there’s no specific pattern or combination.


5. Dispatch Status Of An Order
Your products need to be delivered to individuals or organizations, and it’s not necessary for the order to be “online.“

But the ease and sophistication of online purchases can be offered by you even on your offline sales if you just keep your customers updated about the status of the order.

A simple SMS is saying “Your Order no. XXXXX has been dispatched and will be delivered by xx/xx/xxx.”

This keeps them informed, and the next time they buy something, your brand would pop up in their minds and not others because you’re offering something your competitors aren’t.


6. Billing Invoices
Once a purchase is made, sending an SMS to your clients with an invoice helps keep things simple. It’s one of the best professional gestures you can make using Bulk SMS in the manufacturing industry.

Even though it doesn’t make a “life-changing” impact on your clients, it’s just a marketing strategy that makes you stand apart from the crowd, and hence


7. Sale Notifications
It doesn’t matter what you manufacture, there always be a client-base who is willing to buy the product. And “Sale days” are universally known to skyrocket your sales.

Sending an SMS which let’s them know when the next sale is can do the trick. Or you can send an “instant sale” SMS, something like “We’re offering product A on an 80% discounted price, but only for the next 24 hours!”


8. Future Product Notifications
A product which might not be launched yet, but will possibly be short can be acquainted with your customers through SMS as well.

It’s a great strategy because when the product get’s out, people won’t be staring at a stranger. Instead, they’ll have a basic idea of what it is already! (That’s the idea behind launch movie trailers!)


Your Manufacturing SMS Partner
At ediarosms, we understand the unique needs of the manufacturing industry and can help you harness the power of text messaging in your business. We offer an SMS platform—SMS APIs, web, or email — for businesses of all sizes. Whether you need a cost-effective solution for sending production alerts or complete SMS integration with your SCM system, our team of specialists will work with you every step of the way to ensure that you get the most out of your SMS investment.

Talk to a manufacturing SMS specialist today to get started.

To get started, Click here to signup and get free test SMS credits or login here if you are an existing customer. For inquiries & expert guide, email: or call (+234)080-9502-9999.


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